"The needs assessment, marketing, and recruitment services provided by Compass Knowledge Group gave us the quick jump-start we needed to implement our dream of a high quality distance learning program." Elizabeth King, PhD
Dean, College of Allied Health Sciences
University of Cincinnati

Establishing expectations.

Planning for success.

 

The 6 Definitions of Success. Based on our many years of predictable and repeated performance, our partners have come to expect success in six critical areas.

 

Success #1. Strong academic outcomes in the online environment
Exemplary academic performance is, rightfully, an academic institution's top priority. Our proven process accurately translates your academic programs into a dynamic online format without sacrificing the quality of the education. We focus on your primary mission first.

 

Success #2. Strong net financial performance
Compass works with our Knowledge Partners to develop a strong financial model. We also shoulder most of the upfront costs of launching new programs, enabling them to enter markets sooner and with more vigor. Remember, today's online markets are competitive and complex, and Compass understands how to be successful in that environment.

 

Success #3. Strong incoming enrollments
We recruit responsibly. Our goal is not to attract more students to a program. It is to attract more of the right students in order to meet mutually agreed-upon enrollment goals. Over the years, our rigorous process has resulted in dramatic increases in the percentage of qualified students who apply to programs, far surpassing the expectations many partners have had for e-learning. And with Compass, recruitment is never high pressure.

 

Success #4. Improved retention and graduation over campus-based programs
We help students resolve issues that often interfere with their success. After enlisting our services, our academic partners experience retention rates that typically surpass their campus-based programs. These retention rates are often well over 90%.

 

Success #5. Productive and rewarding student and faculty experiences
Creating an effective online program requires far more than posting a syllabus on the Web. The virtual learning environment must be dynamic, vibrant, and interactive. Drawing on decades of experience in this arena, we help faculty create learning activities that engage their students in a whole new way.

 

Success #6. Preserved or enhanced reputation in the market
Together with our partners, Compass designs sophisticated marketing plans and strategies that preserve the integrity of, and even enhance, our partners' reputations in the marketplace. While actively marketing programs, Compass remains completely invisible to the marketplace and the students. Our seasoned team stays abreast of ever-evolving marketing techniques to generate optimum exposure and awareness for your institution and programs.